The Spirits Business meets Matthew J Benny from Creamy Creation

Posted On January 5, 2021

The Spirits Business meets Matthew J Benny

Our Executive Vice President, The Americas, talks about how Creamy Creation is building meaningful customer relationships, what sets us apart as a top cream liqueur developer and manufacturer and how our latest innovation, Hard Shakes taps into the low-ABV, low calorie, RTD trend.

For the full interview by Melita Kiely, visit the Spirits Business website.

Creamy Creation’s EVP The Americas, Matthew J Benny