Shaking up the low ABV space
Adding taste to low cal RTDs
Light, refreshing and low ABV RTD’s are seeing increased popularity among consumers, due to the better-for-you & convenience trends. Creamy Creation is expanding this category with an innovative concept that is low alcohol, low calorie, yet indulgent, and contains just the right amount of cream and foam.
Why is this concept interesting?
- Indulgent offering that taps into the mindful drinking and low-abv trends
- RTDs have been on the rise; consumers look for convenience
- Low calorie option that falls under the better-for-you category